Founded in 2008, Norm Architects are predominately known for their work in industrial design, interiors and architecture. The essence of their approach is found in balance – between richness and restraint or order and complexity. Across their work, a thoughtful minimalism leans towards softness and assumes sensory qualities while maintaining a focus on quality, details and durability.
The Norm Architects studio is situated in one of the oldest streets of Copenhagen and this context of traditional Scandinavian design is ever-present in their spread of work. A key concept of this is lagom, where elements are balanced to find the best (not perfect) solution.
Enjoy the images below of recent projects from Norm Architects – our nod to their pursuit of finding the balance.
Reprise Chair with Cushion, designed by Norm Architects, pairs architecture-informed poise with lounge-worthy ease. Launched in 2020, this collaboration with the celebrated Danish architectural and industrial design practice balances elevated architectural references with an effortlessly graceful, subtle presence, reflecting a human-centric design perspective that favors clarity, comfort and timeless restraint.
Honoring Ercol’s legacy of craftsmanship, the chair draws on time-honored woodturning and steam-bending. That mastery, exemplified by Ercol’s steam-bent bow backs formed from a single ash rail, informs Reprise’s seamless line that sweeps around the backrest for a graceful, uninterrupted silhouette. The cushioned seat invites lingering, while the sculpted timber frame lends enduring comfort and poise.
The Scandinavian interpretation has always been to add a little thing to make a design more human or inspired by nature.
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